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Site Design: Determining Which Company Physically Hosts a Website
From: www.wilsonweb.com

"Most hosting companies allow resellers to resell their services. But how good is a reseller's customer support when there's a problem? This article shows you how to find which is the company physically hosting a website. It involves a 2-step process: (1) determine the domain's IP address and (2) determine which company has been assigned blocks of IP addresses containing that IP address. Date: Sep 8, 2004, 15:00 PST"

E-Commerce: PayPal Buyers Survey (July 2004): What Merchants Gain from PayPal as a Payment Option
From: www.wilsonweb.com

"Link Description: How important is it for merchants to include PayPal as a payment option? Does it make any difference to sales revenue? In July 2004 Web Marketing Today conducted a survey to examine how buyers feel about PayPal and what motivates them to use PayPal when they have a choice. This 53-page report provides Editor Ralph Wilson's analysis of the data and his conclusions about the effect of offering PayPal as a payment option. In addition to analysis and graphs of the quantified portions of the survey, the report offers hundreds of brief comments from respondents that reveal their motivations in using PayPal, their thoughts about PayPal as an e-commerce platform, dislikes and problems with PayPal, and reasons some people have no PayPal account or have allowed theirs to lapse. In all, the report provides important insights into a buyer's mindset towards PayPal and offers guidance for merchants considering offering PayPal as a payment method. Date: Sep 3, 2004, 15:18 PST"

E-Commerce: PayPal Buyers Survey (July 2004): What Merchants Gain from PayPal as a Payment Option
From: www.wilsonweb.com

"Link Description: How important is it for merchants to include PayPal as a payment option? Does it make any difference to sales revenue? In July 2004 Web Marketing Today conducted a survey to examine how buyers feel about PayPal and what motivates them to use PayPal when they have a choice. This 53-page report provides Editor Ralph Wilson's analysis of the data and his conclusions about the effect of offering PayPal as a payment option. In addition to analysis and graphs of the quantified portions of the survey, the report offers hundreds of brief comments from respondents that reveal their motivations in using PayPal, their thoughts about PayPal as an e-commerce platform, dislikes and problems with PayPal, and reasons some people have no PayPal account or have allowed theirs to lapse. In all, the report provides important insights into a buyer's mindset towards PayPal and offers guidance for merchants considering offering PayPal as a payment method. Date: Sep 3, 2004, 15:18 PST"

E-Mail Marketing: The Wild, Wacky World of HTML E-Mail
From: www.wilsonweb.com

"Not everyone sees HTML e-mail as it as sent due to the individual or organization changing the preferences on their e-mail client program -- or the company translating all HTML e-mail into text before letting it past the firewall. Let recipients choose how they want to see your e-mails -- text or HTML -- and send them what they want. Date: Sep 1, 2004, 11:08 PST"

Site Promotion: Improving Link Popularity
From: www.wilsonweb.com

"Increasing your link popularity to improve your ranking on search engines can be hard work. Article counsels avoiding link farms and other short cuts. Instead, consider obtaining incoming links through (1) reciprocal links, (2) major directories, (3) news releases, (4) free articles, (5) online forums, (6) award logos, and (7) outsourcing the project to SEO firms. Date: Aug 25, 2004, 09:59 PST"


CTIA WIRELESS I.T. and Entertainment 2004 to Feature Apple, Vodafone, Microsoft, and Yahoo!
From: www.webpronews.com

"Today, CTIA - The Wireless Association announced the keynote speakers for the upcoming CTIA WIRELESS I.T. and Entertainment 2004, October 25-27, 2004 in San Francisco, California."

eBay Bans Book
From: www.webpronews.com

"The controversial new book "Why Is America So FAT?", which criticizes the pharmaceutical industry for causing the obesity epidemic, has been banned by online auction company eBay."

Microsoft Debuts Nine New Peripherals
From: www.webpronews.com

"Company Executives and Designer Philippe Starck Unite to Debut Tres Chic Mice and Keyboards."

24/7 Real Media Announces Senior Vice President-Technology Solutions
From: www.webpronews.com

"24/7 Real Media announced today that Jeff Marcus has joined the company as senior vice president-Technology Solutions. As senior vice president-technology solutions, Marcus will be in charge of global technology development."

Yahoo! to Produce, Host and Sell Advertising for Official Apprentice Website
From: www.webpronews.com

"Leading Branded Content Including Exclusive Video, Play-by-Play Commentary, In-Depth Strategies, "You're Fired" Audibles and More Premieres Exclusively On Yahoo."


New IBM Software for Linux Users
From: www.wired.com

"IBM rolls out a new version of its database software aimed at users of Linux and Unix. Also: Toyota and Nissan join to standardize car electronics & hellip;. Nokia launches three new camera phones & hellip;. and more."

Military Headset Reaches Masses
From: www.wired.com

"Sick of screaming to be heard over your cell phone in noisy places? A software firm claims its new headset, based on noise-reduction research it conducted for the U.S. military, will virtually eliminate background-noise disruptions. By Elisa Batista."

Watch TV, Zoom In
From: www.wired.com

"Sony develops a chip to let viewers zoom in and pan around the image on their TV screen. Also: Two new products hit the smart-phone market & hellip;. Atari reissues classic video games & hellip;. and more."

Ads That Annoy Also Succeed
From: www.wired.com

"One of internet users' most common misconceptions is that obnoxious advertising doesn't work. In reality, it works all too well, generating very nice returns for purveyors of spam and pop-ups at the expense of the rest of us. By Adam L. Penenberg."

Surf Wirelessly at Dialup Speed
From: www.wired.com

"Hoping to extend wireless internet access to people without broadband, a Texas company is introducing a base station that works with any dialup connection. But don't expect it to make pages load any faster. By Elisa Batista."


Tracking Consumers' Eyes Informs Web, Ad Design
From: webword.com

" "Marketing companies in Japan will begin using eye-tracking technology to gauge the marketing value of online advertising and Web site design. Using the Eye-Tracking Solution just announced by the Japan Consumer Marketing Research Institute (JCMR) companies can now chart customers' eye movement to assess what content and advertising attracts them."

Read more...
"

Honing Your Usability Testing Skills: An Interview with Ginny Redish
From: webword.com

" "When I started out, almost all usability testing was done in a formal lab with a very "hands off" approach to interactions between participant and facilitator. Today, the line between usability testing and field studies has blurred quite a bit. Typically, today, I sit with the participant. Depending on the stage the product is in, I may engage in much more dialogue than I did when I started out. I've done usability testing in conference rooms and cubicles; I even did one this summer in an airport hangar."

Read more..."

Marketing and Usability Specialist Position
From: webword.com

" Tucows -- "Research, define and implement web site marketing and usability improvements that directly contribute to increased revenue for Tucows Content Web Sites."

Learn more about the job...

p.s. If you talk to them about the job, please mention WebWord. Thanks!"

Hesketh Publications
From: webword.com

" There are some great articles over at Hesketh. The problem is that there are no dates on any of the articles. (You know that I care about dates, right?) When you don't show dates on articles and publications, it makes it very difficult for people to know if the material is fresh. I want to publish fresh news on WebWord and I can only do that if I have date information.

By the way, Hesketh is hiring right now. They need an Account Manager and a Web Designer. If you stop by and talk to them about a job, please let them know you came from WebWord. Thanks."

Porting Data to the Small Screen (design approaches)
From: webword.com

" Mobile Gadget News -- "As people move or migrate between devices, from their desktops, to their laptops and to their PDAs, there is a need to maintain the integrity and context of information designed for the large screen when displayed on the small screen. Four common approaches to migration are outlined: direct migration, data modification, data suppression and data overview."

Read more..."



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Copyright © Saul A.J. Burton 2004